FoodBevBiz

News highlights, market trends, and original data analysis related to the U.S. retail food & beverage industry … by Jay Nargundkar

Claims Land KIND Afoul of the FDA

This week saw the public release of a reprimand sent to KIND Healthy Snacks by the Food & Drug Administration alleging improper health claims and product labeling.

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April 16, 2015

Kashi the Latest to Back Off “Natural” Claims

The FDA does not set strict rules regarding usage of “natural” claims on food and beverage products — but consumer backlash and lawsuits are reining in manufacturers.

May 10, 2014
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